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10Sep

Your Desire To Be Successful

Posted by: franklin kington
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Your Desire To Be Successful

 

 

 

Information that is valuable and easy for you to convey to others, it’s called a niche.

For the majority of us that start out in the career path we inevitably end up in a job of some kind or another. I say this because very few people of maturity are in the same jobs they started,

 

why? Because we all have an inbuilt desire to be successful, as time goes by we get more desperate with our results and we move from one job to another,

 

thinking this is the one,

this is my career only to end up in another working environment that gradually wanes until we start looking for another job or career.

 

Some of us are lucky (or unlucky) enough to start our own business, we work all the hours under the sun and moon and think that this is it, this is going to make me,

 

I will be happy and have no worries about bills and the future. Sadly, it’s not quite like that. If you’re into manual labour you generally end up with no money and all sorts of

 


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ailments like back pain, trapped nerves (very painful!) or even the odd limb missing. All from slogging your guts out 24/7! And if you do find that job you always wanted?

Are you still there? I’ll bet your not or you won’t be in the near future. Why? Because you aren’t getting the appreciation you feel you deserve,

 

 

you know you do a good job, and you know you could do it better but something’s stopping you,

 

 

stopping you from progressing and stopping you.

Why is this? Have we been brought up to be like this? For the average person we weren’t taught how to look after our bodies or our minds at school, we were doing homework on Arithmetic’s, English, French,

 

 

Geology and Physics to name a few,

all good if you knew what you were going to do in life! Society didn’t teach us how to make money or be happy or to look after ourselves, it just taught the basics so that we could fit in.

 

But fitting in doesn’t work!…..we all have that built in desire to be successful, to be better than we are, it’s only with us for a certain period of time and you know when

it’s running out, it’s inbuilt, we are human and it’s natural. You have to take a look at yourself and almost go back to school, your school! Do it the way you want to be taught not how society taught you.

 


 

Your school, what is your school?……….It’s anything you want it to be!

You just need knowledge, only WITH THIS TIME its knowledge you want to learn and you can get enthralled in. You can work any amount of hours in the day as little or as much as you want,

 

 

but the big difference is that you will be enthralled with your new venture, you will want to work all the hours life allows (and your family) and the

 

 

appreciation will come from yourself.

Your life that has passed by (which goes too quick in my book) has gained you a wealth of knowledge that YOU know, that you can pass on to others that need that information.

 

 

So you see,

to all those out there with yearn and the willpower (and we all have it, it’s natural) you have an opportunity that no society has had before us. The world is a small village, and the reason for that s…………………….. the INTERNET.

 

 

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31Oct

5 Tips to Increase web Traffic

Posted by: franklin kington
Comments Off on 5 Tips to Increase web Traffic

 

5 Tips That Will Increase Traffic

To Your Website

 

 

 

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This article presents the proven ways of building your online

marketing business, with which you can easily succeed.

 

If you follow the proven ways of building your on-line marketing business, you can easily succeed. You will need to apply these marketing strategies consistently, be focused and dedicated to growing your business.

 

If you want your Internet marketing business to succeed, you must have traffic to your website. More traffic means more sales. If your website does not get any traffic, then you will not succeed.

 

The essential strategies you can use to drive traffic to your

website are as follows:

 

1. Writing and submitting articles.

Writing and submitting articles is one of the most effective and cheap ways of driving targeted traffic to your website. Write useful articles related to your internet marketing business and distribute them online.

 

As they get picked up by various directories and search engines, you will see an increase in traffic to your website. This is one of the cheapest ways of driving traffic to your website.

 

 

 

 

 

2. Build a list. Having a list is very important.

If you want to earn money and be successful with your Internet marketing business, you will need to have a huge list. Offer an ezine or ecourse on your website so that your visitors can subscribe to it.

 

Or have a form on your website offering some free e-books, so that the visitors can leave their email addresses.

 

3. Search engines. Your website must be optimized for search

engines.

Search engines can send traffic to your website. You must build your online presence by having many links to your website. You can get reciprocal links using various tools/software to automate the process.

 

One way links can be created by submitting articles with your URL and participating in forums. As you build more links back to your website, major search engines will start sending traffic to your website.

 

4. Google Adwords. While starting your internet marketing

business,

Google Adwords are efficient at sending traffic to your website. You will however need to select your key words and bid for them effectively for this strategy to be viable for your business.

 

 

 

5. Participating in appropriate forums.

One of the ways through which you can get targeted traffic is through participating in relevant forums helping people who are your potential customers.

Your signature and URL on your posts on the forum is an effective way of increasing targeted traffic to your website which will increase your sales and boost your business’ profits.

 

The strategies outlined above are proven ways to increase traffic

to your website.

 

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6Sep

Review on Facebook and Social Media

Posted by: franklin kington
Comments Off on Review on Facebook and Social Media

 

Review on Facebook and Social Media – The Next Marketing Opportunity

 

 

Marketing as an activity is all about reaching the right customers

with the right products,  and the result sought is delighted customers who are more than willing to open their purses wide enough to boost your revenues.For many years,

 

marketers stalked their target customers

through various means and by trying to get their message across to spread awareness about their wares. Traditional Means of Communication Traditionally,

 

marketing communications were conducted

via print broadcast and such traditional media through disruptive advertising, where advertisements appear in between the content of interest for  the customer.

 

Traditional media does give a large

reach to a marketer with its programming of mass appeal. However, the wastage is equally high,

since a large portion of the audience

would belong to a different segment than the one that is to be targeted by the marketer.

 

Enter Social Media and the Internet

The revolution stirred by the internet as a medium took place because of the fact that it is highly personalized and provides more content on-demand  than any other available medium.

Social sites proliferated far and wide in their usage for a few simple reasons:

 

The power to create and distribute content is equally available to every user,

irrespective of him/her being a customer or a marketer. In the earlier forms of media, that power rested with the editorial staff of the channel or the  advertiser, but hardly ever with the user.

 

Microsoft

 

 

The medium is completely personalized,

and a user can create or join groups and further create content based on what he/she likes.   Opinions are free and fair. This is one reason why social media is of utmost concern to marketers,

 

since buying decisions are no more influenced

as much by advertisements. The traditional word-of-mouth marketing approach has grown leaps and bounds on social networks. Facebook – At the Center of Social Media

 

With 500 million (and growing)

unique users worldwide, Facebook is the number one social networking site in terms of activity and subscriptions.

What started as a garage initiative

by Mark Zuckerberg has now become the biggest phenomenon on the internet.

 

A user interface that allows for quick communication

and the ability to create fan pages  and groups at the click of a mouse button are what make Facebook extremely popular. Another important reason for its immense

popularity is the wide variety of social applications that have been developed and made available within the Facebook environment.

 

These applications can allow users and friends

to do joint activities like playing games that run endlessly, sharing photos, videos, and web links,and many more.

 

Laura Geller

 

 

How does this help a marketer?

Traditionally, media plans were drawn to include television channels, publications,or any other media that can grab maximum eyeballs and effectively reach a selected target audience.

 

The science of segmentation and targeting has become only more accurate in the case of social media.

 

Facebook provides a wide variety of avenues

to communicate with the audience, which opens up an entirely different world of possibilities to have a fruitful dialogue with customers. Some of these methods used popularly by marketers are:

 

 

Advertising:

The first opportunity, which is the most obvious one, is advertising on Facebook. The difference, however, is the fact that you can create your own advertisement in a matter of minutes and

 

also specify the details of your target group

in terms of demographics and types of discussions where you want your advertisement to appear. Fan Pages: Facebook allows every brand, as well as individual users,to create fan

 

pages for their favorite celebrities and their own homegrown businesses.

Large brands have also created their official pages on Facebook that have a huge, immediate fan following around the world.

 

The fan page has immense utility

to convey first hand information about the brand and also to collect immediate and frank feedback from  your customers.

 

Microsoft

 

Branded applications:

One of the most effective ways to engage a user toward your brand is by creating an application; this could be a game or a contest, with your branding coming across subtly through it.

 

What makes Facebook even more exciting

is the way it allows you to target your communication sharply just to the customer segment you want to attract.

It also provides analytics

and page insights that give good feedback and measurement on the activity done.

 

The options provided by Facebook can be creatively explored and used judiciously for bringing about maximum benefits to any brand.

 

However, while doing all this,

you need to be aware of the fact that customers have an equal say and have the ability to respond immediately to any of your actions  with a thumbs up or a thumbs down.

 

 

 

Availing the service of a social media

consultant  to work out a social media strategy may be required so that your efforts will   not be in vain.

 

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