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 Career In Technology

 

 

 

 

Your Information Technology Career: Certification vs.

Experience

 

Whether you’re just starting your Information Technology career, or wanting to get further ahead in your current IT career, you have probably thought about earning one of the many popular computer certifications such as the Cisco Certified Network Associate (CCNA) certification,

 

or the MCSE (Microsoft Certified Systems Engineer) cert.

 

A major point of frustration for individuals pursuing one of these certifications is a possible lack of experience with these technologies. Many future CCNAs or MCSEs simply stop trying to earn their certification,

 

feeling that their lack of experience will hold them back.

 

Adding to this are those in IT who will stop everything they’re doing at the drop of a hat to stomp on the dreams of others. I recently saw a post by an IT newcomer on a popular website where he declared his intention of earning his CCNA.

 

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Within minutes, several naysayers popped up and told him that he shouldn’t bother, it wouldn’t do any good due to his lack of experience, etc. (Did you ever notice that people who bash certifications generally don’t have any themselves?)

 

Because I am in no way discounting the importance of experience. What I am saying is that every single one of us was a beginner at one point, and a lot of IT professionals forget this.

 

None of us was born knowing everything we know today, and we shouldn’t spend any time dismissing the goals of others in the IT field, or those just breaking in.

 

 

Also  I am speaking from experience on this point. I had a tough time breaking into the IT field, and made a lot of calls and knocked on a lot of doors before I got in.

 

I found out later that the reason I got that entry-level job is that I had a

professional certification where the other candidates did not.

 

The pursuit of certification is the pursuit of knowledge, and in our field, you can never have too much knowledge. If your work is strictly on the Local Area Network side, don’t let that stop you from pursuing a CCNA.

 

 

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If you work exclusively on the WAN side, don’t let that stop you from going after your MCSE. If you’re just breaking into Information Technology, don’t let a lack of experience prevent you from studying for your A+,

 

Network+, or even your MCSE or CCNA.

 

Because one day, opportunity is going to knock – and the more you know, the readier you’ll be to answer that knock! Use your long-range vision to envision the day when you will have both experience and certification –

an unbeatable combination.

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Make Money Marketing to Marketers

 

 

 Many on line marketers sell all kinds of goodies to make it easier for other marketers to make a buck.

 

Marketing to other marketers to make it easier to make money is great but many of the buyers never use the products and just try to pawn them off on other marketers.

 

So you wind up with all these people selling scripts, programs, e-Books, and more to other on line marketers and they profess how great they are without ever using them.

 

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They are just trying to make a buck

as an affiliate of someone

else’s idea.

 

     First of all   I am all for new marketing ideas especially the ones that automate tedious tasks. I love submitting articles and use an auto submitter. RSS feeds provide news to my sites.

 

Automatically creating links to Clickbank items based on keywords in my blogs is a godsend.

But, to me, if people don’t use these products and just pimp them to others, they are missing out on the long term benefits for a quick buck.

 

I admit that I have done this in the past and may do it again in the future – but – I only sell products that I actually use and approve. That way I can actually vouch for them since I have used them and can speak from personal experience.

 

 

 

 

Personally, I prefer to market to the average Internet Joe. I market to people who are looking for a deal on a credit card (and I use a super script to keep my site current).

 

  Therefore  i recommend hotels in Thailand and can speak from first-hand experience.

Also i post links to hotels in Thailand forums and also have 6 Thai affiliate hotel sites.

 For instance I also write articles about Thailand and list my hotel affiliate links in the author’s resource box. These are pretty easy to write since I have been traveling to Thailand for over 30 years.

 

  However I also write the occasional marketing or credit article to get some traffic to those sites. I have about 10 article sites and advertise on those sites that others submit their articles to.

 

 

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I would rather make a few bucks marketing a product to people who are actually going to use it instead of marketing to someone who is only going to try to sell it to someone else.

 

All of this is just my personal opinion. There is nothing morally wrong or illegal of marketing to marketers. I use many of the items that are up for sale, especially those that make my life a little bit easier.

 

The one thing that I do object to is the folks that market to others and make false or misleading statements indicating that they use the product and how wonderful it is when they have never used it and just want to make a buck.

 

Anyhow, keep coming up with all those great products that marketers can use to make our lives easier. Just market them honestly.

 

Local networking events

 

eye glass a cup books on table

Local network

 

 

Build your business network by talking to EVERYONE you meet and then keep a catalog of names, contacts and resources. When you find yourself in a bind and need to dip into your resource pool, you will be prepared. Keep in touch with these people,

and talk to them to find out what new information, job or contacts THEY have acquired.

Have you ever been invited to a networking breakfast? Or a networking lunch? These may should sort of strange to the person who has never been to one before,

 

But these types of situations are key to moving yourself to talk with others about what you do,How you do it, and what you provide in the form of services and products.

Many areas have their own type

of networking events

These include business meetings to talk about the economy, or business meetings to set new ordinances for the local surroundings – everywhere you have people; you have the opportunity to ‘do’ additional networking.

 

The more people you know and talk with the stronger your network of business contacts and customer contact is going to become.

 

 

 

a man writing in abook

Local network

 

 

The first step to successful local networking

is going to involve doing it

You need to get out there, and be where other business owners are, or at least where large groups of people are going to be found. Next, you need a good opening question. The best question you can ask a person when you are networking is,

 

What do you do? This is not only going to open the door to talking with another person, but also it is going to open the door for that person in turn to ask you what you do – which is just what you want them to ask you!

 

Networking should be done in conversation when you are in situations where you don’t know someone all that well. Business cards are often given out, and passed around. If you are heading off to a club meeting, or a networking business affair,

 

 

 

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you should also have marketing materials with you,

Such as a brochure or some type of printed matter to show and tell others what you do. As others find your materials handed to them, or presented on a table of information, they have something tangible to take with them, read later, and to think about later.

 

Collect phone number, emails and

information about other businesses

As you collect information about others, you will soon learn that you can use this information after you are back at the office, back at your own business. Create a marketing package for each individual that you have met. Mail out the information with a personal note from you,

 

that it was great talking with you,

And you just wanted to share some additional information about your business with them, in case they ever have a need for a product or service that you provide. This is very straight marketing, after the initial networking event, make it work for you!

 

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