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19Feb

Marketing Your Business

Posted by: franklin kington
1 Comment

 

Marketing Your Business The Right Way

 

man sitting a desk looking at a computer

marketing

 

 

Whether you are a small business or a large corporation

you need a good marketing strategy. There are dozens of ways to market your business the question is which ways are the most effective for your product or service?

 

 Outline your marketing strategy with this popular saying, “Who, what, where, when, and how?”

First you need to know your product, is it something that people will feel they really need, what purpose does it serve? Who is your target audience?

 

Two major components of your target audience are

what age group and which gender will be most interested in your product. Depending on what product or services you are trying to market you

 

Also may be able to target specific groups such as certain professionals or interest groups “hobbies”.

What is it about your product that is better then any of your competitors? Is it of better quality, does it have a longer warranty, does it cost less then the competition? You need to know what it is about your product that is better then the other ones around.

 

 

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These are things you will want to tell your target audience about your product. An example might be if you are trying to market a fruit drink.

You would want your audience to know that it is made with more or all-real fruit.

That they are more vitamin benefits to your drink. That it has a fruitier more refreshing taste. These are things that are going to motivate potential customers to try it.

 

I’m sure you have heard the first three rules of business and that is, location, location, location! Product placement is an important aspect of marketing.

 

Make your product accessible to your target audience. If you are a small business you want to place it somewhere that gets high traffic.

 

Depending on what you are trying to sell

you want to be where you customers will be. Locate yourself near a shopping plaza, hotels, restaurants or a main street that many people use to commute to and from work.

 

This is the “where” marketing  question  you should ask.

When should you advertise your product? If you are using the media such as television or radio ads, this is a question to ask. When does your target audience generally watch television.

 

 

Laura Geller

 

 

If you are targeting men

a good time to place your ad is during sports programming. Is it something children will want, then air it during cartoon programming. If you are using radio advertisement and you are targeting any adult.

 

Try during rush hours, times when people are going to and from their jobs. Marketing your product at the right time is highly important.

 

No matter where you are marketing your product your audience needs to know how to get it. Do they have to go to a location to buy it? Can they order online or over the phone?

 

How easy is it to pay for? Is it an expensive product, but very beneficial? Can it be paid for in installments? These are also marketing questions you should ask.

 

If you want to be successful at selling your product you

need to know what marketing steps to take.

 

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1Feb

3 Tips to Get FREE Website Promotion!

Posted by: franklin kington
Comments Off on 3 Tips to Get FREE Website Promotion!

 

Tips to get your FREE website promotion!

 

 

 

Therefore  there are loads of ways to promote your site for free.

In this article you can find some useful tips to drive traffic to your site… at no cost at all!

 

You’ve put loads of effort in designing a site.

You’ve added eye catchers and promotions to grab your visitor’s attention. And now you’re waiting… waiting for those visitors to come.

 

There are many ways to attract visitors to your site.

You could of course spend a lot of money buying advertisements and promotion tools… Why not try it the FREE way first? You have absolutely nothing to lose and everything to gain!

 

First thing first: when promoting your site, always keep these

tips in mind:

 

 

TIP 1: Persist

Keep your site promotion constant – if you promote your site with persistence, it will catch your audience’s attention.

 

 

TIP 2: Be patient!

Furthermore you know, Rome wasn’t build in one day, neither is a continuous traffic stream… Try each method to decide what (combination) works best for your site.

 

 

TIP 3:

Never put all your efforts into only one kind of advertising – you don’t want to reach the same potential visitors over and over again.

 

There are numerous ways to get your web site seen around the net without spending a dime. Listing them all would probably take hours. I’ve narrowed it down to the ones I think are the most important:

 

* Get your site listed in search engines en directories.

Make sure to check your web site’s ranking to know whether or not this type of free promotion is right for you.

 

* Trade links with other web sites. Make your link description as attractive as possible.

You’ll want people to click it! It’s a good idea to design an button and/or banner for your site to offer to your potential link partners.

 

Laura Geller

 

 

* Use free classified ads: post them all around the web. They’ll

attract non-targeted  visitors to your site.

 

* Design an attention-grabbing banner and spread it all around the web. There are loads of free banner-exchange services on the net.

 

Besides that, listing them all would take hours,

that’s why I’m not going to. The above ones will be a good start. Just give them a try, and you’ll be amazed. (Use an ad tracker to find out which free traffic generating system works best for you.)

 

And remember… the best thing in life are free!!

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20Dec

make money with Google adsense

Posted by: franklin kington
Comments Off on make money with Google adsense

 

make money with Google adsense

 

 

 

 

1.000.000$ With Google In 6 Months

 

Learn how you can make great money  with the internet’s number 1, know Google Adwords and Google Adsense programs…Did you know?

 

That internet advertising revenues reached an estimated new record of $4.2 billion for the third quarter of 2006 and that the internet advertising market  has been growing more than 30% for the last 4 consecutive years.

 

“Google reported revenues of $3.66 billion for the quarter ended March 31, 2007”

Google Adsense is revolutionizing the web, high school kids are making fortunes per month with Adsense paying their classes and helping their fathers paying the bills at home.

 

Lawyers and doctors gaved up their practices to make millions with Google.Thanks to Google Adsense revenues the internet is growing faster each day, while Google is paying the bills webmasters create more quality websites with free

 

content and utilities for everyone,

websites that you look for when your cash flow is fading. People create websites just for make money with Adsense and this reason is reflecting on the web contributing to the fast growth of  thousands of websites and ideas that born every day.

 

When you use Adwords to promote your products you are sponsoring and broughting to life a new star rising website that can be a must value to the web.  That’s why Google Adsense/Adwords programs are so great, because everybody wins,

 

Advertisers and pay per click

advertisers pay per click and make sales using Adwords, clicks and impressions are made by the Adsense publishers that receive compensation, it’s a  rollercoster that never stops so therefore it is unbeatable.

 

It’s called “revenue sharing” and it’s the most powerfull internet marketing
tool you will ever find!  Thousands of people every day discover Adsense and start making money at home with their websites,

 

they share the secret with others and when others make money everyone makes money, that’s why I had the trouble to write and distribute this little article, to spread the good news and off course make my  own fortune.

 

Join Google Adsense for free

If you have a website and are looking for a serious income this is the perfect opportunity for you to grab, Adsense is the best money making program  circulating on the web, one of the most well paid if not the number 1 and best  of all it is real!

 

Join Google Adsense for free and retire from your job in months, use Google Adwords to rise up your business and become a millionaire in the next year.

 

Let me show you the headline 1.000.000 in 6 months:

Besides the Adsense earnings and the Adwords traffic that you can generate you can also make big money referring others to the Adwords and Adsense programs,  when they use the programs you get paid, well paid.

 

This is how the programs work, by own Google words:

“When an advertiser who signed up for Google AdWords through your referral spends $5.00 (in addition to the $5.00 sign-up fee) within 90 days of sign-up, 

you will be credited with $5.00. When that same advertiser spends $100.00  within 90 days of sign-up,

 

you will be credited with an additional $40.00. If, in any 180-day period, you refer 20 advertisers who each spend more than  $100.00 within 90 days of their respective sign-ups, you will be awarded a  $600.00 bonus.”

 

 

 

“When a publisher who signed up for Google AdSense through your referral earns  $5.00 within 180 days of sign-up, you will be credited with $5.00. When that   same publisher earns $100.00 within 180 days of sign-up and is eligible for payout,

 

you will be credited with an additional $250.00. If, in any 180 day period, you refer 25 publishers who each earn more than $100.00 and are all eligible for payout, you will be awarded a $2,000.00 bonus.”

 

Google AdSense sign up for free

Do I need to say anything else to convince you to sign up? I Don’t think so.Just do the math and you will find out the potential of your earnings, if you  already know the programs you know what i am talking about and have a better perspective,

 

if you don’t I tell you this, you can look but I guarantee that  nothing else  exist  like it. And don’t worry, take it easy, take your time, it doesn’t matter if you don’t understand any of this,

 

Because it only matter if you have  a website and want to make money with it, in the process you will discover how everything works and  how to succeed in your goals.

 

That’s for this and many other reasons that Google is and will be the internet’s number 1 for many years to come! Follow the path, become rich and make your dreams come true forever!!

 

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9Dec

4 Tips To Increase Your Blog Readership

Posted by: franklin kington
2 Comments

 

4 Tips To Increase Your Blog Readership Fast!

 

 

4 Tips To Increase Your Blog Readers


Aside from being a fun hobby, what is the point of having a blog? The answer is to draw readers. Whether you are selling advertising, a product, or just your own set of ideas, you want as large a readership as possible with most blogs.

 

So if that is the case, then it is important to know how to draw readers to your blog.

There are a number of ways to increase the readership of your blog. Here are four tips that will help you to increase your blog readership that are easy to do and will definitely pay off for you.

 

First of all, to increase readership you would want to increase the number of pages each reader is seeing. You don’t want to be judged only on your last post, but rather on the whole of your work. To that end,

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try highlighting related posts within your blog.

At the end of an article, highlight posts that may be of interest to those who like the current post. Most blog platforms are fitted with plug-ins that will help you with this, but if they are not, then go ahead and at least list the links to other pages manually.

 

Another similar idea is to highlight the related posts within the content of your post. If you are talking about a subject you have discussed before, link off of one of the keywords into the past post that is related.

 

This will also help a past post to maintain its freshness.

A second tip for increasing your blog readership is to think about doing a series. A series is a great way to keep a reader coming back again and again. In addition, if you are linking back, you can get readers looking at multiple posts even after you are done with the series.

 

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Be careful when doing a series, because you do not want to frustrate readers.

However, if you have a topic you genuinely think you should handle over a period of time, then a series can really help your overall readership. If you are curious as to whether or not a series is working for your blog, then check posts. See if readers are posting through the series to see if they are following you. If they are,

 

then your series is a success and you are only helping your blog readership.

Another way to increase readership is a little more “controversial” if you will. You can try putting excerpts on the front page of your blog from certain posts. Many people claim it is just a way to get more hits on your site. The truth is that extra hits are a little side benefit of it,

 

but the real value is that it can make your site more engaging.

By adding excerpts to the front page you can manage the front and keep it fresh while also teasing those who get that far into reading more than just your most recent blog post. This will encourage a prospective reader to explore your blog site a little more than they may have normally.

 

Again, you want to be judged by the whole of your work,

or at least by a larger piece of your work than just one post and this will do that. If your writing is up to par, then, you will see a rise in your readership.

 

Finally, if you really want to build and increase readership,

you have to have good quality content. It should be useful, original, and interesting to your target audience as well as keeping them wanting more of the same.

 

Laura Geller

 

The more you raise the quality of your blog’s content,

The more you will see your membership, readership, and page hits go up without even having to use any other “tricks.” People know what they like and they like quality for the most part. Giving the readers what they are after is probably the best way possible to increase your blog readership.

 

Having a blog can not only be fun,

but if you are doing it right it can also be profitable. Either way, though, you want to maintain and increase a following, or readership. There are as many tips out there to increase blog readership as there are blogs, but to really get things going,

 

consider using these four tips. Follow them and you will see your readership grow.

 

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19Oct

Are you Making Money On The Internet

Posted by: franklin kington
Comments Off on Are you Making Money On The Internet

 

Are you Making Money On The Internet

 

 

two women sitting down looking at a computer

two women looking at a computer

 

Why You Arent Making The Money You Want To On The Internet And What To Do About It!

 

 

Many clients come to me with problems…

The most common problem I hear from people is they a’rent making the kind of money they want to make with their Internet business. They don’t know what the problem is and they want me to help.

 

Ill tell you what the problem is.

Most of these people are what I like to call “opportunity seekers.” These are people that have too many sites and don’t spend any time focusing on ONE business. They may have 20 or 30 websites,

 

with each site only breaking even or making a few hundred dollars every month.

Most opportunity seekers are not making the money they want or achieving their financial goals. Why?They are making a common mistake.

 

They have too many sites, too many interests. This prevents them from focusing their efforts and creating the six figure income they dream of.

 

Focus Is The Key To Long-Term Success

If you want to succeed on the Internet, you are much better-off staying focused. That means starting off with one site or idea and perfecting it before moving on to the next Internet adventure.

 

Far too many people have a “get rich quick” mind-set. In fact, Id say almost all opportunity seekers have this mind-set.

 

They jump from one program to another hoping one of them will lead to success.

Opportunity seekers are always the first to jump on the next “big” moneymaking bandwagon. It may be one thing one month, another the next month. They may try to concentrate on affiliate marketing then switch dramatically to e-book marketing the next.

 

Whatever seems to be working for others they jump into with wild abandon,

without considering their true talents, abilities and interests.These people are looking for some easy way to make money.

 

 

They think they can make money with Google AdSense or just a web page,

How even with a multilevel marketing program. This is NOT how an entrepreneur thinks! However, this is exactly how an opportunist thinks. They always are looking for shortcuts, and then wonder why it isnt working.

 

  Therefore  it isnt working because you have no focus.

You must have focus. You must think like an entrepreneur. Focus is one of the most vital aspects of your success. My advice to these newbies is shut down 29 of your sites and focus on one site,

 

the one that best represents your interests.

Optimize it. Work on refining it. Refine your sales process and your back end on this single site and make it successful BEFORE you move on to the next site.

 

Because I have many sites. But I am Dan Look.

Your'e not there yet. Perfect your one site. THEN you can think about moving on to other moneymaking ventures.

 

 

Horizontal Vs. Vertical Business

Many people have what I call a horizontal business. A horizontal business has many sites in many different niches, like hobby niches.

 

People who own horizontal businesses have 20 or more separate business ventures. I recommend having a vertical business instead.

 

A vertical business is a business that has depth and focus.

Having a vertical business means if you have a product in a particular niche, like stock trading, focus on selling products related to that and that only. Put all your eggs in one basket and create a funnel effect.

 

This way youll have one group of customers and you can become a big fish in a small pond.

Youll have all your eggs in one place yes… but youll become an expert egg layer and watch all your eggs hatch with great success. Make sense?

 

What is the problem with a horizontal business?

You a rent specialized. Its almost impossible to make a six-figure income with this kind of business because you don't spend enough time on any ONE business.

 

When you have a vertical business,

you have fine-tuned your business so well competitors have a hard time keeping up with you. People cant compete. You also build a strong client base with satisfied customers.

 

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Think Like An Entrepreneur

The biggest problem people have is they are opportunity seekers. The key is thinking like a true Internet entrepreneur.Don't jump on the trend bandwagon.

 

Don't ask what the shortcuts are. An entrepreneur has a long-term vision. You have to have a one-year,

 

five year and ten year vision. Find out what you want your business to look like in the long-term.

Ask yourself, “What do I want to accomplish ultimately?” Then decide whether your activities fit with your goals. Stop jumping from one program to another.

 

 

Focus on one program, one site, and one great idea. This is what you have to do if you want to make six figures.

 

It has nothing to do with your knowledge,

skill set experience etc. It has to do more with your focus. Sit down. Think about it. Stop jumping from one program to another and stop getting sucked into false moneymaking schemes.

 

Microsoft

 

Find out what your goals are, what you want to accomplish. This is a far superior approach. Yes, it takes a lot of energy.

 

But its worth it. In the long-term

its much less tiring than diversifying your business.Once you are an expert in your industry or niche, THEN you can think about diversifying your business.

 

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16Oct

Advantages And Disadvantages Of Email Advertising

Posted by: franklin kington
Comments Off on Advantages And Disadvantages Of Email Advertising

 

Advantages And Disadvantages  Of Email

 

 

With the growing popularity of the Internet more and more people are communicating via email.

The many uses of email are what make it so appealing and so versatile. Whether you are sending a greeting to a grandparent or sending files to a coworker, you can easily utilize email to do so.

 

 

Laura Geller

 

Email has come quite a long way since its introduction,

yet it is still used for many of the same reasons. Basic electronic communication has essentially evolved into a more resourceful tool as one has the ability to do much more now then they once could.

 

Along with the usual sending of files and text messages through email,

one can send greeting cards, manage their emails by assigning them to folders or classifying them as junk and even organize and manage their daily tasks on some email servers.

 

This wonderful tool is not without its downside however.

Some people choose to send worms and viruses via email and in the process infect and damage quite a lot of computers.

 

A virus email can often be very difficult to detect, especially to someone with very little knowledge of computer viruses and how they work.

 

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If you notice that you have an anonymous email

or an email with a name foreign to you then you may not want to open this email as may likely be a viruses and the mere act of opening the email makes your computer susceptible to infection.

 

Along with the above mentioned problems privacy has also become an issue with email activity.

Virtually every email that you send has to go through a number of computers before it reaches the inbox of the

 

intended receiver and along the way there exists a distinct possibility that an individual could hack into your email and read it.

 

Thus it is imperative that you have a bullet proof password.

 

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14Oct

E-Mail Advertising

Posted by: franklin kington
Comments Off on E-Mail Advertising

Advertising Through Email Safe List

 

 

 

During a email campaign address to your clients,

 

Microsoft

members or mailing list subscribers it is also necessary to monitor it and know when your emails are actually read. The “Email Marketing Use and Trends Report: H1 2004” created upon the information collected from the Mailer Mailer’s 70 million clients, proved the following :

 

1. Email checking

The same day you send the email – This is when most of your targeted audience ( 80% ) will receive and read your email. 95% of your target audience will receive and read your email after 6 days of delivery.

 

2. Failed Email

Sending out a email can fail :

when one of your subscribers changed his/her’s email address without letting you know, if the email is marked as spam or if the email server of one of your subscriber(s) is not responding or it’s offline.

 

A recent study proved that the failure rate when sending the first 5 emails to your subscribers is 6,6%, after you delete the invalid email addresses. from your mailing list the failure rate when down to 3,9%.

 

Sending an email to government institutions will have a smaller failure rate ( 2,41% ), e-commerce companies ( 3,8%) and real estate agencies ( 4,19%).

 

 

 

 

3. Opening and viewing the email

It is already know and proved that sending an email to government institutions, telecommunication companies, e-commerce companies, real estate agencies, have the highest receiving and reading rate.

 

Most of them receive and read your email within the first 48 hours. Also, emails sent on Monday's have a bigger receiving & reading rate compared to the other days of the week.

 

4. Link clicking

Emails containing links were accessed in a proportion of 4,27%.

Even if a small number of emails are send during the weekend, the ones that were sent on Saturday( 5,11%) and the ones sent on Sunday(5,54%) were received and read often then those sent during the week.

 

In the same time, emails with a personalized subject were opened and read by more people than those that just had personalized content or those that were not personalized at all.

 

Be smart when sending out emails. Creating and maintaining a mailing list can be a very effective tool that you can use when running a web site or a on-line business.

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Use this powerful yet simple checklist of 20 hard hitting marketing tips.

 

Use these powerful yet simple tips from the national best-seller, "Secrets of Power Marketing: Promote Brand You" - the first guide to personal marketing for non-marketers.

Create and grant an annual award.

Send hand written congratulations and thank you notes.

Send greeting cards for some occasion other than Christmas.

Send postcards when you travel and even when you are at home.

Give a good book to special clients. Always sign it with a positive message.

Build relationships with the media before you need them.

Associate with winners - attend awards functions.

Build and maintain a database of clients, prospects, and key influencers.

Earn certifications and win awards from your associations - and tell everyone.

Ask happy customers to write testimonial letters for you.

Recruit your suppliers as marketing agents. They work for free.

Join and be active in your chamber of commerce.

Write tips sheets for your customers.

Write and send articles to magazines and newspapers.

Send a news release to the media every three months.

Do something crazy and newsworthy at least once a year.

Send photocopies of your news coverage to your clients.

Build and maintain an informative and interesting web site.

Sponsor a cause, event, charity or community group.

Volunteer for your association, charity or community group.

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