October, 2018

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5 Marketing Strategies

 

 

5 Marketing Strategies That Will Increase Traffic To Your Website

 

This article presents the proven ways of building your online marketing business, with which you can easily succeed.

 

If you follow the proven ways of building your online marketing business, you can easily succeed. You will need to apply these marketing strategies consistently, be focused and dedicated to growing your business.

If you want your internet marketing business to succeed, you must have traffic to your website. More traffic means more sales. If your website does not get any traffic, then you will not succeed.

The essential strategies you can use to drive traffic to your website are as follows:

1. Writing and submitting articles. Writing and submitting articles is one of the most effective and cheap ways of driving targeted traffic to your website. Write useful articles related to your internet marketing business and distribute them online. As they get picked up by various directories and search engines, you will see an increase in traffic to your website. This is one of the cheapest ways of driving traffic to your website.

2. Build a list. Having a list is very important. If you want to earn money and be successful with your internet marketing business, you will need to have a huge list. Offer an ezine or ecourse on your website so that your visitors can subscribe to it. Or have a form on your website offering some free ebooks, so that the visitors can leave their email addresses.

3. Search engines. Your website must be optimized for search engines. Search engines can send traffic to your website. You must build your online presence by having many links to your website. You can get reciprocal links using various tools/software to automate the process. One way links can be created by submitting articles with your URL and participating in forums. As you build more links back to your website, major search engines will start sending traffic to your website.

4. Google Adwords. While starting your internet marketing business, Google Adwords are efficient at sending traffic to your website. You will however need to select your key words and bid for them effectively for this strategy to be viable for your business.

5. Participating in appropriate forums. One of the ways through which you can get targeted traffic is through participating in relevant forums helping people who are your potential customers. Your signature and URL on your posts on the forum is an effective way of increasing targeted traffic to your website which will increase your sales and boost your business’ profits.

The strategies outlined above are proven ways to increase traffic to your website.

Copyright 2006 Nikki Mhlanga

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Build Your Email List

4 Essential Things To Build Your Email List

 

Many people would think that building their lists would take hard work and a lot of time to build and collect names and addresses. This is not so, it takes a bit of patience and some strategies but in doing this list, you open your site and your business to a whole new world of target market. Take the effort to take your business to a new level, if traffic increase and good profits are what you want, an opt-in list will do wonders for your business venture…

 

Internet marketing may have developed a rapid surge for the past few years. As more internet based businesses are being established, you need to develop new marketing skills and knowledge to keep up with the competition and to cope with the changing in Internet business world.

The demand for Internet marketing tips and techniques have grown significantly and new strategies of online marketing has been born, one of them is Opt-in email marketing, also known as permission marketing. Believe it or not, this technique can spread the word about your sites subsistence in a very cost free and effective way.

Opt-in marketing requires the permission of customer before you are allowed to send or promote any marketing materials, usually in newsletters form delivered via e-mail. The more targeted opt-in marketing mail is sent, the more chances there is to generate sales and more sales. To do this, you must build a list of all those who are interested in your niche and wants to subscribe to your opt-in marketing list.

From your list, you will get your targeted customer, this is a good list since they already have shown interest in what you have to show and sell since they have willingly signed in for your list. These are the people who have liked what they have seen in your site and have decided they want to see more and maybe even purchase what ever product or service your site has to offer.

Many people would think that building their lists would take hard work and a lot of time to build and collect names and addresses. This is not so, it takes a bit of patience and some strategies but in doing this list, you open your site and your business to a whole new world of target market. Take the effort to take your business to a new level, if traffic increase and good profits are what you want, an opt-in list will do wonders for your business venture.

There are many sources and articles in the internet available for everyone to read and follow in building a list. Sometimes they may be confusing because there are so many and there different ways. Different groups of people would have different approaches in building an opt-in list, but no matter how diverse many methods are, there are always some crucial things to do to build your list. Here are four of them.

1) Put up a good web form in your site that immediately follows the end of your content. While some may say this is too soon to subscribe for a website visitors application, try to remember that your homepage should provide a quick good impression. If somehow a website visitor finds something that he or she doesn’t like and turns them off, they may just forget about signing up.

A good web form for subscribing to an opt-in list is not hard to do. Just write a simple short statement about how they would like to see more and get updated about the site. Then there should be an area where they could put in their names and e-mail address. This web form will automatically save and send you the data’s inputted. As more people sign in, your list will be growing.

2) As mentioned in the first tip, make your homepage very, very impressive. You need to have well written articles and descriptions of your site. Depending on what your site is all about, you need to capture your website visitor’s fancy. Make your site useful and very easy to use. Do not expect everyone to be tech savvy. Invest in having good programming in your site, make your graphics beautiful but don’t over do it.

Don’t waste your time making the homepage too overly large megabyte wise. Not all people have dedicated T1 connections, the faster your site gets loaded, the better. Go for a look that borders between simplicity and sophisticated knowledge.

3) Provide good service and products. A return customer is more likely to bring in more business. Even then and now, a satisfied customer will recommend a business always. Word of mouth and recommendations alone can rake in more business than an expensive ad. As your clientele roster grows so shall your list. With more members on the list, the more people will get to know about what you have new to offer.

4) Keep a clean and private list. Never lose the trust your customers have entrusted you. If you provide e-mails to others and they get spammed, many will probably unsubscribe to you. Remember, a good reputation will drive in more traffic and subscribers as well as strengthen the loyalty of your customers.

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Tips For Online Products Promotion

 

Tips For Online Products Promotion

 

In this communication era, to promote for any kinds of products efficiently, a business person must think about looking for help from the Internet. These are some tips to have a successful online promotion.

First, you have to build up a good website to introduce about your company, advertise for your products, bring up promotional programs and contact with your clients worldwide. With just one click, potential customers can be on your site and make any deals they wish. Therefore, you have to update your web pages frequently for both content and design that will attract viewers’ attention.

Tips for building a good website:

– Content: List out focused keywords and tailor your web pages with them.
– Design: Make some banners that CATCH viewers’ eyes. Animated banners tend to attract people better than static ones.

Secondly, you should think of direct marketing via emails. Every week, every month or every special occasion, send newsletters to your customers to inform your promotional program or just give them some gifts. This activity must be repeated to remind customers about your company products and encourage them to come back to your website.

Thirdly, you can use referral links to advertise on other sites. Posting an article or a press release, you should give out links to your company web pages directly or indirectly, which can improve your website traffic. I do not want to mention about the content of your articles or press releases, but the titles of them. Currently,

 

 

There are millions of articles and press releases on PR websites. Thus, to catch readers’ eyes, your titles must be attractive, unique and interesting, for example, Advertising – Friend, not Foe”, “Rock DJ”, “Writing Killer Sales Letter”, “Pro and Profitable website”, etc.

Finally yet importantly, that is advertising on online magazines. You might think that it is a costly way, or might you not? However, there are some ways, that do not influence money in your pocket much, and sometimes they promote your selling very well.

If you are a software producer, you should contact with some editors of international IT magazines who find companies and request free softwares to include in their CD/ DVD cover mount. During the discussion, you can persuade editors to get one of your softwares and make the branding for the software you wish.

For example, you offer free full version of Voice Changer Software and then advertise for Voice Changer Software Diamond 4.0 Moreover, you can improve your selling by providing some coupons for readers to buy latest version of your software. For instance, readers of XYZ magazine can use the coupon of $30 to buy Music Morpher Gold 3.0 at the price of $69.95 instead of $99.95. With these ways, you can encourage your website traffic as well as opportunities to get more orders from readers worldwide.

Well-prepared promotional projects can help you to advertise your products, popularize your brand name, and draw more potential customers. Remember that do make use of the Internet to perfect your online promotional plans.

 

Author:
Jenny Le who is interested in Marketing and Advertising categories is now working for Audio4fun Media. Contact her at media@audio4fun.com

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